There are few cocktails more quintessential than the Negroni. The Italian drink, originally created 100 years ago by Count Camillo Negroni is typically composed of one part gin, one part sweet red vermouth and one part Campari, garnished with orange peel. This year marks the 100-year anniversary of the cocktail and bars all over Los Angeles are celebrating the classic cocktail with drink specials, twists on the recipe and theme parties.
Additionally, many bars are using this opportunity to raise money for a variety of charities. So get your Negroni drinking on at one of these L.A. area spots. Saluti!
Birds & Bees
Downtown Los Angeles’ underground 1950s themed cocktail bar Birds & Bees offers six different versions of the Negroni with $1 from every cocktail sold going directly to Mercy Corp, a global humanitarian organization empowering people to recover from crisis, build better lives and transform their communities for good. Bar Manager charitable cocktails include tBoulevardierier with bourbon, sweet vermouth & Campari; Scotch & Rum Negroni featuring blended scotch, pineapple rum, punt e mes, Campari and orange bitters; Scotch & Coffee Negroni made with blended scotcCocchichi Americano, Amaro cio ciaro, St. George Nola liqueur, orange, cinnamon and chocolate tincture; Negroni Highball made with barrel aged gin, mezcal, sweet vermouth, St. George Bruto Americano, orange bitters, Kola syrup and soda water; White Negroni made with Hendricks Gin, cocchi Americano, suze, Amaro Nonino, Pineau, orange bitters and peychauds bitters
Birds & Bees, 207 S. Broadway, Los Angeles, Birdsandbeesla.com, @birdsandbeesla
To celebrate the Negroni, Ever Bar, located in the Kimpton Everly in Hollywood, is paying homage to the ’90s, with their NOW! That’s What I Call a Negroni menu, inspired by 10 of the hits featured on the ever-popular, “NOW! 98.” Created by bar manager Dan Rook, the menu includes nostalgically named drinks MMMBop – Hanson made with Wild Turkey Rye, Suze, green bar hopes amaro, Cocchi americano yellow chartreuse and IPA float; All My Life – K-CI & JoJo made with Mal Bien Espadin, coconut oil washed Herradura Reposado Tequila, Lustau East India Sherry, Braulio Amaro and chocolate bitters; Barbie Girl – Aqua made with Grey Whale Gin, Dolin Blanc, Luxardo Bitter Bianco, Blue Majik Spirulina, Saline and watermelon; Say You’ll Be There – The Spice Girls made with Bulldog Gin, rhubarb ginger, Luxardo Bitter Bianco, five-spice, ginger bitters and spice; Karma Police – Radiohead made with Del Maguey Vida Mezcal, Campari, Carpano Antica Sweet Vermouth and firewater bitters; Fly Away – Lenny Kravitz made with Aviation Gin, Salers Aperitif, Ancho Reyes Verde and Noilly Pray Dry Vermouth
The Negroni menu will last until July 15 and kicks off on Monday, June 24 at 8 p.m. with a Now! 98 throwback party, featuring everyone’s favorite hits from the ’90s, polaroid prom pictures, a dance floors, snacks and a Negroni fountain.
1800 Argyle Ave., Los Angeles, Everlyhotelhollywood.com, @everbarla
Beverly Hills tucked away upstairs cocktail lounge BG Lounge at the authentic Amalfi Coast-inspired restaurant Nerano boasts Negronis on its menu directly benefiting CORE, an organization that supports children with parents in the restaurant industry. Created by mixologist Asadour Seheldjian the three negronis will make a nod to the Italian flag with a white, red and green cocktail. Negronis include The Neroni (Green) is made with Hendrick’s Orcium Gin, Bay Leaf & Lemongrass Infused Maraschino Liqueur, Centerba Amaro, garnished with thyme and rosemary; The Bianco (White) is made with Sipsmith Gin, Drapo Vermouth Bianco, Luxardo Bitter Bianco; The Negrano (Red) is made with Sipsmith Gin, berry-infused Campari and Sipsmith Sloe Gin.
9960 S Santa Monica Blvd., Beverly Hills, Bgloungebh.com, @bglounge
Led by Beverage Director Adan Maldonado, the bar program Frogtown’s Salazar places a strong emphasis on their mezcal and tequila collection, featuring cocktails with dynamic Mexican flavors. Try the Spaghetti Western cocktail made with Western Grace Brandy (Spanish Brandy finished with tequila staves), Sierra Norte Mexican Black Corn Whiskey, Carpano Antica, Campari and Italian herb blend garnish or the Sotol Negroni made with Sotol, Carpano Antica, Campari and blood orange slice garnish. Each drink will benefit Muttville, a senior dog rescue organization.
2490 Fletcher Dr., Los Angeles, Salazarla.com, @salazarfrogtown
Brack Shop Tavern
Brack Shop Tavern opened its doors in September 2016 by Last Word Hospitality on the thriving intersection of Seventh and Grand in Downtown Los Angeles. With hearty and seasonal bar fare, elevated cocktails, and on-tap beer, the space is perfect for lunch, after-work outings, game day watch parties, date night, or a casual yet satisfying bite to eat. Tying in perfectly with Pride Month, sales of their classic Negronis, made Mezcal El Silencio, Campari, Carpano Antica, and orange peel will benefit Lambda Legal, a national organization committed to achieving full recognition of the civil rights of LGBTQ+ people and everyone living with HIV through impact litigation, education and public policy work.
525 W. 7th St., Los Angeles, Brackshoptavern.com, @brackshoptavern
The bar program at the beloved Brentwood steakhouse is led by Bar Manager August O’Mahoney, who features an eclectic and well-balanced wine list from top global producers, signature cocktails, and an extensive rare spirits selection. Benefiting the charity Water For People, The Kokomo Negroni made with Hennessey Vsop, toasted coconut, Aperitivo blend, Amaro Nonino and tiki bitters.
11647 San Vicente Blvd, Los Angeles, baltaire.com; @baltaire
Mar Vista hotspot Accomplice Bar has you covered with not one, but THREE different options. Bartender Jordan Fattal is not only serving a cocktail, it comes with a side of Negroni mochi, a nod to its sister (and neighbor) restaurant, Little Fatty’s, Asian menu. The Red Eye Randy is a coffee cocktail featuring Wild Turkey Rye, Mr. Black Coffee Liqueur, Campari, and Amber Vermouth. The Armed Strawberry features house-infused strawberry gin, Bianco vermouth, Aperol, and saline solution. The coconut-ty Mermaid Vibes has gin, dry vermouth, coconut rum, Luxardo Bitter, and saline. They all come with a side of house-made Negroni-flavored mochi. The Armed Strawberry comes with a macerated strawberry on top and the Mermaid Vibes mochi is dusted in coconut flakes. Accomplice Bar is donating to Water for People, an organization that helps people access clean water and sanitation,
3811 Grand View Blvd., Los Angeles, accomplicebar.com, @accomplice_bar
Prank, DTLA’s first and only walk-up bar in South Park, is the ideal locale for drinks and merriment from beloved LA barman Dave Whitton. Prank has The Lido Negroni on its menu made with Don Abraham Anejo Tequila, Campari, Alessio Vermouth Torino Rosso and garnished with a flamed orange peel and rosemary to the cause No Kid Hungry.
1100 S. Hope St., Los Angeles, Prankbar.com, @prankbar
Orange County’s premier cocktail bar, YNK, recently launched its new cocktail menu, with a refreshed interior design. The new Mad Men-esque décor creates a cozy, sophisticated locale for imbibing in Irvine. Naturally, a classic Negroni fits right in on the menu. Made simply with gin, Campari, vermouth and orange, each drink benefits the USBG Foundation Bartender Emergency Assistance Program which assists qualified bartenders, barbacks, and bar servers who are in need of financial assistance as a result of a catastrophic event or an emergency hardship.
18000 Von Karman Ave, Irvine, Ynk-irvine.com, @ynklounge
Nic’s on Beverly Hills
Just opened in the former Ponte space, Nic’s On Beverly is the new, hip plant-based concept from Nic Adler. Complimenting creative dishes such as Tempura Avocado Tacos, Summer Corn Agnolotti and Falafel Burgers, is a killer bar programmed helmed by Jason Eisner (formerly of Gracias Madre and Block Party in Highland Park). In addition to the classic Negroni, Eisner’s bar menu includes a Tiki take on the cocktail known as the Bua Loy Kai Negroni. It was created with homemade Nela Horchata, Mezcal El Silencio Espadin, taro, kabocha, pandan, house kickboxer bitters, Thai vegan egg, black lava salt and housemade Negroni boba.
8265 Beverly Blvd., Los Angeles, nicsonbeverly.com, @nicsonbeverly
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